Wild Forever FutureThe Wilderness Society launched the Wild Forever Future Campaign in 2010: a comprehensive training initiative aimed at recruiting the best and brightest to join the land protection movement, support the seasoned campaigners who have done so much, and strengthen the ties between leaders both present, and future.
They were looking for an identity that would family with their parent brand, but still communicate
their unique mission of developing leadership to advance the cause. The rings spreading
on the water's surface describe the ability of a small group of strong leaders
to create waves of change that far exceed their initial sphere of influence.